Pack light, move fast.

Subscribers get exclusive Kickstarter launch notice.

Our all-new Essential line is subtle, rugged, lightning-quick gear to help you stay in flow.

Early-bird deals could go fast – be the first to jump on them.

No spam, ever.


We have been overwhelmed by support from our community through two huge Kickstarter launches and our growth from two guys who made one bag to a larger team with a full ecosystem of gear to help you move about.

All of our products are built from everything you, our uncommonly wise and attractive users, have told us over the past couple of years.

- J, D & the Minaal team

Really flattering outakes from our last Kickstarter.